CTT FUSSY ELVES XMAS GREETINGS
Our idea was to surprise this young, restless target with a cool way to wish merry christmas. So we gave them three elves to choose from, each with a different personality – the jolly, the sensitive and the grumpy.
CTT, the portuguese postal service, asked us to create a christmas e-card for the users of irrequietos.com.
We thought “how about a microsite with 15 different video-cards?”.
Our idea was to surprise this young, restless target with a cool way to wish merry christmas. So we gave them three elves to choose from, each with a different personality – the jolly, the sensitive and the grumpy.
After picking an elf, the user would select the type of christmas he/she wanted to wish. Each kind of christmas wish displayed a fun video with the chosen elf reading the message from the sender.
AFTER A FEW SECONDS, ALL VIDEOS GOT A BIT CRAZY.
NEWSLETTER SENT TO THE DATABASE OF IRREQUIETOS.COM:
