In the Fall of 2014, I was tasked to create a branding guide for an established company. KINFOLK seemed the most natural choice for me, as they've established a strong, distinguishable culture among their readers. The magazine aims to bring together family (KIN) and friends (FOLK) in a classic and sophisticated way.
My goal for this project was to closely emulate KINFOLK's signature style, while providing the necessary branding and style guide information.*
* This was a class project. This was not in association with KINFOLK and I don't own any of the photos. Most of the content was borrowed, and although the design is emulated, it was 100% recreated for the project. The branding information presented is not official.
