The 2014 strategy for the online and offline communication of Calligaris for the Salone del Mobile focuses on a effective, contemporary and editorial representation of the new collection.

The project has been implemented via a multi-faceted path: Starting with the study of a  name and a logo for the design week, followed by the taking of editorial shots of the products, the rendering of over 40 items of the new upcoming collection and the design of the of the main communication materials: brochure, leaflets, catalogues and a tabloid style magazine.