Oyuna Cashmere Identity
When the fashion company Cashmere Republic first approached Thomas Manss & Company for advice on the evolution of their identity, the brief was simple: "We want to feel at home amongst all the leading fashion companies."
The new identity focused on the designer's first name: Oyuna. With its mongolian origin it evoked all the right connotations and the design of the mark was a minimal intervention to create the company's signature.
The new identity focused on the designer's first name: Oyuna. With its mongolian origin it evoked all the right connotations and the design of the mark was a minimal intervention to create the company's signature.
