Thomas Matthew Large's profile

The Shoreditch Kitchen

The Shoreditch Kitchen
  
The Shoreditch Kitchen is a new eatery in the fashionable Shoreditch area of the East End of London. This restaurant sees itself as down to earth but with an "edge". It is envisaged that it's primary custom will come from affluent young professionals working in and around the Shoreditch area, as far as the Square Mile - from financial traders to graphic designers.  I was supplied with raw un proofed text.
 
My Approach
 
I formatted the menu so it’s a lot easier to read and there for I have placed  drinks on the back, sides on the flap and then breakfast, lunch, dinner on the inside. I have also colour coded all of the parts of the menu so its easier for the user. The fonts I have used for the logo and the headlines is Thirsty Script and for the main body I have Open Sans but I have used the different weights to show the price and the content of the meal. 
                                                                                                                                                                                                        
Mock ups
Raw Images
Final Printed Menu
The Shoreditch Kitchen
Published:

The Shoreditch Kitchen

The Shoreditch Kitchen is a new eatery in the fashionable Shoreditch area of the East End of London. This restaurant sees itself as down to earth Read More

Published: