This second year university brief involved creating three 10 second long stings for the channel E4. Therefore, after researching the E4 target audience, previous E4 stings and E4 programmes, I discovered that my animations had to be wacky, funny and involve the unexpected. My animations are influenced by the 'Dumb Ways to Die' animations, in terms of style and content, and they tend to be very random, amusing and unusual.