This is a motion graphic created for promoting an product called "Space Pen". This was done as a final assignment for an elective course on motion graphics in Adobe Aftereffects : "The Fourth Dimension".
Being a product design student, I wanted to explore the use of motion graphics to promote a product and inform the users about the product by using storytelling. A random product viz. The Space Pen was chosen because it had in interesting back-story and its functioning can be explained well using animation as a medium. The voice-over has been done on our request by our amazing instructor, Victor Altman.
This video was created from scratch in 4 days, and was my first animation project using Adobe After Effects.