50´s feeling
These pictures were taken as part of a school project in my second semester in Advertising.
The brief: What if we would send an Iphone and a computer back to the 50´s? Compose pictures that could help selling these two products to people in the 50´s.
The brief: What if we would send an Iphone and a computer back to the 50´s? Compose pictures that could help selling these two products to people in the 50´s.
Solution: Since we are trying to sell high-tech products in the 50´s we chose to focus on the most basic features on the Iphone and computer. A portable phone would make it easier for housewives to multitask and it would give her a little bit of spare time to treat herself. With a computer her husband would keep all his music and books in order, and they could even write a letter to their relatives in America with just a few clicks on the key board!
The idea: Before and after pictures with the two different products.
The idea: Before and after pictures with the two different products.
Art Direction: Emma Bäcklund
Styling: Cecilie Thoresen
Photographer: Kariann Garvik