#ONE VOICE. ONE NATION.
The film was part of a campaign to bring the Saudi nation to sing the Saudi National Anthem as one.
and share it under #onevoiceonenation.
Mobily brought the most rival team in saudi to sing as one the Saudi National Anthem in the Saudi National Day.
Fallah is a post paid package from Mobily targeting youth from age of 15 to 25. The word “Fallah”
in saudi means “cool”.
This campaign was developed to target saudi youngsters in situations where the solutions to their problems is simply Fallah.
