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Tipos Latinos - Ecuador

Rick Cuenca
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visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern


TIPOS LATINOS - ECUADOR
Visual Identity - 2014

Tipos Latinos shows the best of typography made in latin america, and it's the most important biennial in its category. The biennial forms part of the 13 member countries of the network Tipos Latinos, including Ecuador. An identity system was developed and applied in all the visual communication pieces.

The identity was based in a modular system of blocks obtained from word "TIPOS", which combines color, perspective, and patterns. This allowed to create diverse applications for the event with a contemporary and versatile visual language.

See more at: tiposlatinos.com


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Tipos Latinos muestra lo mejor del diseño tipográfico hecho en latinoamérica siendo la bienal más importante en su categoría. La misma se presenta en los 13 países miembros que conforman la red Tipos Latinos, entre ellos Ecuador. Para las actividades a realizarse, se desarrolló un sistema de identidad gráfica aplicable a todas las piezas de comunicación.

La identidad se basó en un sistema de bloques modulares obtenidos a partir de la palabra "TIPOS", y combinándolos con color, perspectiva y patrones. Esto permitió crear diversas aplicaciones para el evento con un lenguaje gráfico versatil y contemporáneo.


visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
 
 
The graphic system was applied in the initial letter of each city where the exhibitions were made. In this way, there was a design with letter Q (Quito), C (Cuenca) and G (Guayaquil)
 
El sistema gráfico se aplicó en la letra inicial de cada ciudad en la que se hicieron las exposiciones. De esta manera, se produjo un diseño con la letra Q (Quito), A (Cuenca) y (Guayaquil)
visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
visual identity type Latin America Tipos Latinos graphic identity system biennial bienal design festival Ecuador red pattern
Tipos Latinos Ecuador
Identidad visual TL2014-Ec / Visual Identity TL2014-Ec: Ricardo Cuenca
Dirección de Arte / Art Direction: Esteban Salgado
Diseño de Catálogo / Catalog Design: Ana Larco / Grafitat
Difusión / Diffusion: Sergio Saenz
Tipografía TL2014 / Typeface TL2014: Tikal Sans - Miguel Hernandez
Tipos Latinos - Ecuador
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Rick Cuenca's profile

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Rick Cuenca's profile
Quito, Ecuador

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Lo Bueno

Tipos Latinos - Ecuador

Visual identity for Tipos Latinos 2014 - Ecuador.

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