I'M BINCK FESTIVAL 2014 - Out of your Comfort Zone
Visual communication and campaign
The Binckhorst in The Hague is a special and very active area and that's being shown during the I’M Binck Festival. During one month, entrepreneurs are organizing all kinds of events, exhibitions, concerts, lectures and workshops at unique industrial locations in the Binckhorst.
This is the third edition of the festival. Together with a group of pioneers, DUEL did the concept, organisation and the production of the festival, as well as the visual communication and strategy for this broad campaign.
Visual communication and campaign
The Binckhorst in The Hague is a special and very active area and that's being shown during the I’M Binck Festival. During one month, entrepreneurs are organizing all kinds of events, exhibitions, concerts, lectures and workshops at unique industrial locations in the Binckhorst.
This is the third edition of the festival. Together with a group of pioneers, DUEL did the concept, organisation and the production of the festival, as well as the visual communication and strategy for this broad campaign.
FESTIVAL NEWSPAPER
Diagonal (out of your comfort zone) newspaper campaign:
Newspaper design:
Paperboat by Mr&Mrs Gray made with festival newspapers:
Poster / campaign image:
Foldable hand-out :
WEBSITE
Responsive website imbinck.nl:
STENCILS
Clean (chalk) graffiti:
Clean (chalk) graffiti:
Not really clean grafitti on oil drums:
Photos of the events by Maarten Fleskens:
CHEERS!
