Big Gay Out is an annual LGBT pride festival held by Love Your Condom, a non-profit organisation that promotes safe sex within the LGBT community. The LYC Big Gay Out is a fun and inclusive event which needed a visual identity to reflect and promote its frivolity.
The overall look stemmed from the LYC logo, simplified and multiplied to give off an effervescent feel. This "fizzy" visual theme was carried through to the main performance stage, site map, and ping pong balls released from a helicopter (a live version of the visual theme).
Creative Director: Simon Byers