Brand Identity - School of Management

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Take a look at the new Brand Identity of the

2014 Student Council (Bureau des Élèves or BDE in French)

of the IAE Orleans - School of Management.

IAE Orléans is one of the IAE France Schools of Management. It is based in Orléans, France.

BDE (Student Council)
IAE Orleans
University School of Management

The Eagle has been the symbol of the Management School of Orléans since its creation in 1985.
The Eagle is a metaphore with its vision, emphasizing on the school
turned to the future and looking forward.
The new logo also delivers determination, dynamism & ambition.

Brand Identity

Booklet cover + Page Header + Envelope + Business card

Social Media Promotion

New Instagram profile: www.instagram.com/BDEiaeORLEANS
Social media promotion (Twitter + Facebook + Snapchat + Instagram + Youtube)

New Facebook profile: www.facebook.com/BDEiaeORLEANS
Social media promotion (Twitter + Facebook + Snapchat + Instagram + Youtube)

New Twitter profile: www.twitter.com/BDEiaeORLEANS

Social media promotion (Twitter + Facebook + Snapchat + Instagram + Youtube)

New Youtube channel: www.youtube.com/BDEiaeORLEANS

Downloadable wallpapers

Posters

to promote the new brand identity of the Student Council & the school on campus

"New feathers, new vision"
Hashtag promotion for social media

"Share the new vision of your IAE - Management School"
"Your 'IAE Orléans' clothes are waiting for you" (clothing line promotion)

"Share your selfie & pictures" (Snapchat & Instagram promotion)
Keep calm and share #IAEorleans" (Social media promotion)
"Get all the news on your Management School (IAE)" (Twitter & Facebook promotion)

Clothing Line