A while ago I posted some ID pieces for my church The Word of Life Center, affectionately known as "The Word". They weren't really "there" and I ended up restarting the whole thing and came up with what you see below. The pieces below will be postcards and the first one, in particular, will also be a billboard design.  The central brand theme is located around the idea of the tree representing life. As you can see, this tree can be found in different environments, playing on the fact that we cater to all sorts of people in and out of our community. You will see more variations on this idea later as I post the various elements of our ID.  Hope you enjoy! Please leave feedback!