Box1824, a consumer trends, behavior and innovation research company, had relaunched its digital platform www.pontoeletronico.me with a whole new identity and content approach.
"Ponto Eletrônico is a digital platform with our studies on culture, behavior, consumption and discoveries concerning world trends. We anticipate fragments of the future through articles and open reports.” (site/about)
For its facebook launch campaign, we’ve made a series of 3 short movies with colorful and nonsense Rube Goldberg Machines.
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MAKING OF