Product: Galaxy Smooth Milk

Customer: Mars Inc.

Agency: BBDO, Dubai

Live footage director: Renato Alfarano

3d Modeling and fluid simulation: Alessio Pistolesi

Post-production: Leonardo Panni

Commercial mixing live footage and 3d modeling with fluid simulation. Commercial broadcasted in England and Middle East.

 

Starting from the agency storyboard, we produced our own production board in order to get the best results in fluid/chocolate simulation. Our production board was very different at start, and it was changed time by time to meet agency demands.

 

At first, we suggested 4 scenes using fluid simulation, but they were reduced to three combining scene 2 and 3 to get one scene only.