Live Love Beirut to our followers:
Rio is in Beirut! Find Blu bird around the city's electrical cables or any means of suspension, and tag him #beirutlovesrio2. You'll get to see the movie before anyone else, and you'll win a Blu Live Love Beirut bracelet
Campaign Brief:
Blu bird made quite an entrance in Beirut by pausing on any electrical cable, traffic sign and public bus. Whoever found Blu and shared him on #beirutlovesrio2 won a movie ticket to go watch the movie. All images crowd-sourced from #beirutlovesrio2
