Live Love Beirut to our followers:
Find the eagles around town, and share them on #LLB_AEO. The most creative picture wins $100 voucher from American Eagle Outfitters. We declare one winner a day! Have fun hunting!
Campaign Brief:
American Eagle Outfitters came to us for their store opening in Beirut. Instead of an in-store experience, we created an urban marketing campaign for them, flooding the city with their eagle tags for a fun and engaging eagle hunt. This campaign even increased Live Love Beirut's followers by 3,000 in 12 days.