Role: Lead designer for website layouts and recipes cards.
Heinz wanted to remind consumers why they love HP Sauce, not just on their bacon sarnies but it in/on more of their favourite dishes. As soon as the client approved the HP designs, other Heinz sauce brands were added including Lea & Perrins, Daddies and Amoy Soy Sauce. As well as web designs, 10 recipe cards were also designed for downloadable content.
