Turning Packaging Into Education

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TURNING
PACKAGING
INTO
EDUCATION

Every week, Colgate delivers thousands of cardboard boxes to rural areas in Myanmar. Now these boxes get a second life as educational tools for local schools. Posters are printed on the insides of the boxes, and include a toll-free number that allows teachers to access fun and engaging audio lessons.

Presentation Board

Good Food vs Bad Food

Cavities Attack at Night

Grandpa's Teeth

Your Digestive System

The Smart Way to Brush

CREDITS

Shen Guan Tan / Red Fuse Communications / Chairman/Regional Chief Creative Officer
Patrick Daly / Red Fuse Communications / Regional Retail Creative Director
Gigi Lee / Y&R Malaysia / Executive Creative Director
Khin Myat Thu / Y&R Myanmar / General Manager
Joshua Tay / Y&R Malaysia / Creative Director / Art Director / Illustrator
Kenny Mar / Red Fuse Communications Regional / Copy Writer
Law Kok Yew / Y&R Malaysia / Art Director / Illustrator
Wong Jing Wen / Y&R Malaysia / Illustrator
Evone Cheng / Y&R Malaysia / Illustrator
Ye Kyaw Htut / Y&Rr Myanmar / Art Director
Phyo Wai Htun / Y&R Myanmar / Copywriter
Kelvin Kwan / Red Fuse Communications / Regional Associate Creative Director
Kenward Ng / Red Fuse Communications / Regional Associate Platform Strategy Director
Sly Song / Red Fuse Communications / Regional Creative Director Of Content
Craig Love / Red Fuse Communications / Regional Creative Director
Jason Oke / Red Fuse Communications / Regional Managing Director
Buck Yau / Red Fuse Communications / Video Content Producer
Orlando Tenorio / Colgate Palmolive / Vp Marketing/Asia Division
Rob Carter / Colgate Palmolive / Marketing Director Oral Care/Asia Division
Greg Corra / Colgate Palmolive / Category Manager/Design/Packaging Asia
Y&R Malaysia / Additional Company