I studied the various possibilities and gave the client a suggestion if we could also design a set of typographic posters which could be hung up on the walls of Bru World Cafe’s.
These posters would include a quote about reading.
The reason why i decided on posters was that they are easily visible to everyone and it would have a greater impact as compared to only a bookmark and a panel.
The suggestion was accepted by the client and the next job included making a list of the quotes which could be used on the poster.
Explorations
One of the designs was approved by the client and the next step was to design the other collaterals.
Posters
Bookmarks and Panel
The designs were sent to the client but the client requested if human illustrations could be used in place of the animals.
Final Deliverables
Posters
Bookmarks
Panel
