JOLIE, where elegance meets rebellion, and beauty finds its unique voice. This branding project for JOLIE, a jewelry brand, is an ode to timeless class with a rebellious twist, a celebration of purity with a touch of inconformity.
Through the graceful strokes of typography, we evoke the classical essence of JOLIE, echoing the brand's purity. We weave rebellion into the very fabric of the brand, a reminder that true beauty lies in embracing the unconventional and your true self.
The timeless nature of the brand speaks of beauty in its purest, most authentic form. It transcends trends, inviting everyone to find their unique beauty in the subjective essence that resides within.
We dance between the classical and the rebellious, creating a narrative that reflects the brand's duality. JOLIE doesn't conform to norms; it rebels against the ordinary, inviting individuals to embrace their uniqueness.
Branding and visual identity: /SOFIABRANDINGSTUDIO
