Art direction / Branding / Scenography / Production
My Way Club - USHER
Set design of MY WAY CLUB, an innovative immersive experience, inside, you'll find an authentic strip club, offering a touch of Las Vegas in the heart of Paris.
From the welcoming red carpet to the captivating performance, every aspect has been meticulously considered to create a truly unique experience. With mesmerizing lighting, captivating entertainment, a well-appointed cocktail bar, and an exclusive photo booth to immortalize these moments.
MY WAY CLUB came to life over the course of eight evenings, fueled by the performances of Usher's troupe and DJ sets by local artists from the Parisian scene.
Client
Live Nation