Three H Services
INC.
Three H Services specializes in eco-friendly truck rentals, focusing on vehicles that use alternative fuels. The company aims to combine environmental responsibility with exceptional service.
The challenge was to design a logo that communicates the company’s commitment to sustainability and efficiency in a clear and appealing way.
Objective: To differentiate itself in the competitive truck rental industry, we set out to design a logo that would represent sustainability, innovation, and dependability.
Process: A workshop of symbol brainstorming centered on motion, energy efficiency, and environmental care was the first step in the design process. Roads, gas stations, and greenery were some of the aspects that were sketched out. Careful consideration was given to color palettes to ensure they convey innovation and eco-friendliness
Solution: The final logo features a modern truck design with smooth, flowing lines that suggest movement and efficiency. The color scheme combines teal and dark blue, where blue represents reliability and professionalism, and teal highlights the company’s focus on environmental sustainability.
The logo’s typeface is modern and accessible, enhancing the overall friendly and innovative appeal of the brand.
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Project - America First Capital Brand Identity
Category - Transportation/Sustainability/Logistics
Services - Rentals, Logistics, Maintenance
Services - Rentals, Logistics, Maintenance
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