Do Good, Be Kind✨
Hoodie design for
Kaizen™ - Change For Good 🇨🇭
Kaizen™ - Change For Good 🇨🇭
*Light green variant
Design includes a full-sized print on the back & a pocket-sized print towards the left breast area. The back print contains a bunch of elegant details. A mixture of Futurism & Modernism along with a luxury feel, especially through using a script font which takes center-stage. Used a lot of small elements like arrows, shapes, and even text to balance the text-to-graphic ratio & also to compliment the type.
The front print showcases the brand name 'Kaizen Clothing' with the script font used in the back to develop consistency throughout the design. The name is the biggest element of the front print which helps it to dominate the visual hierarchy. 'Change for good' sits right under the name & is the tagline of the brand. Below that comes a new script reading "Swiss-Made" which brings pride to the clothing brand owners & the origin of the brand when it started back in 2019.
*Lilac variant (special edition)
This is the Lilac colour variant or the "Special Edition" hoodie. Everything is the same, except the colour of the print. Kaizen™ is sharing a certain percentage of the profit with '16 Tage', a charity that works against gender-based violence, from the sales of this version of the hoodie.
©2023 ZMA™ for Kaizen™. All Rights Reserved.
