Here are a handful of client logos, that even though the design fit the client's direction and description, were ultimately not what they were looking for in terms of the brand and identity of their company. Even though designers are told not to get too attached with their work, because the heartbreak is so much more unbearable when the design is nixed, I feel that in the end, the best work that we make is the work we care about.

 

Just trying to show some love to some work that ultimately did not see the light of day.

The Rejects.