Designed the branding for an on-campus Fortnite event that was hosted by Georgia Southern and sponsored by Bulloch Solutions. Created a visual identity that brought the community together to participate. Additionally, the branding was versatile enough to be used across various promotional materials such as posters, social media graphics, and a shirt.
Design Challenge
How can I create branding for an on-campus Fortnite event that is visually appealing, memorable, and effectively communicates the event's theme and excitement?
Solution
The branding incorporates elements like vibrant colors, dynamic graphics, and gaming-inspired motifs to attract participants and convey the excitement of the event. Promotional materials such as a shirt, posters, and social media graphics that feature engaging visuals, event details, and incentives like prizes to generate interest and excitement among the target audience.
ROLE
Branding, Marketing, Social Media
DURATION
Mar 2024 - Mar 2024 | 2.5 Weeks
TOOLS
Adobe Photoshop, Illustrator
TEAM
Promotional graphics by @adelinetran (Adeline Tran)
Shirt Design by @michaelmiller55 (Michael Miller Jr.), Karina Krauth, @adelinetran (Adeline Tran)
WHY
Client project
Event Highlights
Featuring a max cap of 56 competitors, this event was a tremendous success hosted by Georgia Southern and sponsored by Bulloch Solutions. It marked the first major gaming event hosted on campus. Students of varying skill levels participated, competed for prizes and contributed to the overall enjoyable atmosphere. This event offered a platform for gamers to showcase their abilities and fostering a sense of community within the campus gaming scene.
