Solitude is a next generation marketplace for AI agents which automatically detect and execute complex workflows.
From the start, the objective was to embue the new visual identity with a human element in the AI brand landscape. The logo is a monogram of the letter "S" and a visual representation of the DNA helix. Pairing with the logo, a subtle and tactile gradient was chosen as a main brand device.
All the communication devices were revised using a simplified typographic system representing the nature of Solitude's services.
This approach led to the development of a website and several illustrations detailing the entire process of the marketplace. A brand guidelines document was created to ensure brand cohesiveness was maintained as the brand evolves.
Solitude Brand Identity and Webdesign
Scope of work: Brand Identity / Brand Story / Applications / Website (UI)
Brand Design: Ultrabold / Joao Pereira
