Christina M Connolly's profile

Global Postcard Inititive

Roche needed a miscrosite to encourage empoyees to share what the purpose statement meant to them via a virtual postcard. Roche employees would be able to customize and post their postcard, as well as view cards that others posted to the map. Out of 85,000+ employees around the world in over 150 countries this microsite achieved 5,000+ impressions and users who created a card. 
Postcard Builder
Step 1 Enter your information
Postcard Builder
Step 2 Provide personal response to the purpose statement
Postcard Builder
Step 3 Choose photo from 3 options (Upload your photo, choose a Roche photo, or choose a photo based on location)
Postcard Builder
Step 4 Approve card and post to map
Admin access to post cards that were mailed in
"... The promise I wake up to keep, a promise to stay ahead of their changing needs. And to remin a responsible citizen of the world."
—Judy, Roche Kenya
Stamp icon options
postmark stamp created for postcard
Global Postcard Inititive
Published:

Global Postcard Inititive

Internal microsite

Published: