Project scope: branded magazine
Created for assessment by Torrens University Australia
This project involved researching a brand that I was interested in to write an analysis into their brand identity, history and market category. The chosen brand was Chanel, and after conducting extensive research, I chose to present my findings in a branded magazine. The goal was to design the layout in such a way that it could have been created by Chanel itself.
In working to achieve this goal, I used the information I had collected in my analysis to translate into a minimalistic, chic design that was visually appealing without omitting from the copy. I created this project in InDesign.