Kaffee Haus is an independent café founded by Erika Bochmann in Bogotá. Located in a crowded neighbourhood surrounded by universities, this small café offers a gentle atmosphere with its wooden furniture and vibrant colours. Every little thing in there displays a sense of modernist approach mixed with a germanic feel, an unexpected proposal born from the owner's family history and heritage.

Using traditional symbology taken from elements such as flags or coats of arms and a geometric aesthetic that reinterprets them, I designed a visual identity hoping to mix the popular idea of historical Germany and a contemporary look and feel originated from the Bauhaus movement. The main emphasis lies on the patterns that are present in all the different applications and the protagonic role of the typography to build a distinct visual language that would strengthen the brand and differentiate it from the competition.

This project was developed in 10Studio and all the material and rights belong to them.