The DIRIYAH E-PRIX Formula E Race poster combines the simplicity of heritage buildings and the modernity of the Kingdom of Saudi Arabia. In a simple artistic image, highlighting its distinctive desert nature.
I chose a variety of colors associated with the culture of the Kingdom of Saudi Arabia, to highlight the originality of Saudi civilization, and to make the viewer relate to the environment of the Kingdom of Saudi Arabia. Our environment is usually associated with a mixture of warm and cool colors such as green, white, blue, and brown.

During the design stage, I wanted to collect the most famous elements of the Kingdom of Saudi Arabia, such as the Kingdom Tower and  Al-Faisaliah Tower. One of the most prominent elements in the poster was the palm tree, which expresses the strength of the root of society, and I will not forget the desert environment that I mentioned previously.