Boojee's mission
Everybody should have the freedom to enjoy their signature scent whenever they wish, without the burden of overpaying or creating unnecessary waste. This belief inspired a key innovation: separating the candle from the vessel.
By decoupling these elements, Boojee optimized the value distribution. The result? Exceptionally high-quality scented candle refills, made with the finest fragrance formulas, offered at a fair price, paired with handmade ceramic vessels designed for reuse.
Boojee's innovative approach alleviates the guilt associated with frequent burning and the accumulation of empty vessels. Moreover, their minimal packaging and refill model significantly reduce waste from excessive packaging.
Design Process
The core concept driving this project was to encapsulate the essence of tranquility and sophistication within each piece. We sought to infuse timeless elegance into every aspect of the collection.
Through precise creative direction, we created a visual narrative that showcases the wide range of color and fragrance combination possibilities. From the selection of textures and its details to the arrangement of elements within the composition, every decision was made with a keen eye for detail and coherence.
I brought the envisioned designs to life through 3D renders. Each render serves as a testament to the meticulous craftsmanship and attention to detail that define the collection.
Creating these renders involved a detailed 3D modeling process.
o.) Initially provided photo's of the products guided the first steps of designing them in 3D.
o.) Precise modeling of wax bodies, wick, vessel shape and refill cup was done, ensuring lifelike details.
o.) Constant adjustments were made to perfect proportions and surface textures.
The images below showcase the progress along the designing path.
