Rachael Baratta's profile

Avanti Cigar - Lavelle Strategy Group

Avanti Cigar Company 
*creative for Lavelle Strategy Group*
Graphic facelift for iconic Avanti seal to be applied to revitalized Avanti Cigar Company logo.
 
Left: Original Avanti Cigar Company Logo
Right: Current Revitalized Logo 
 
* was not designer for entire Avanti logo, only responsible for original illustration of seal graphic 
Business to Business Marketing Tool
Oversized cigar tub, filled with promotional poster, brochure and sample cigar foil pouches. Used to entice retailers to carry Avanti Cigars in their stores.   
 
* was not designer for cigar foil pouch layout/graphics
Cigar Tips
Created original artwork and specs for 3D modeler. These six latin inspired cigar tips are to entice potential female consumers to purchase Avanti Cigars and make Avanti their choice for all natural tobacco products.
 
 
Consumer Mini Brochure
Promotional peice positioned near store cash registers to inform potential consumer about products and brand.
 
Avanti Cigars Website http://avanticigar.com
Total overhaul of company website, from design to ecommerce and birth of the Cigar Man. 
 
 
 
The Cigar Man
Learn about the rich history of Avanti Cigar Company straight form the lips of the man who lived it and help build its empire. 
 
Filmed on-location at the Avanti factory in Scranton PA and was incharge of set, costuming, props and talent. 
Avanti Cigar - Lavelle Strategy Group
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Avanti Cigar - Lavelle Strategy Group

Avanti Cigar Company, a 113 year old hand rolled cigar company, needed to update their look and expand their brand, but wanted to keep their clas Read More

Published: