Product: Estée Lauder
Release of the 2024
3D Motion design
Release of the 2024
3D Motion design
The task of the project was to make a presentation of the product, reflecting its properties as much as possible. We carefully thought out the locations and the idea of the video. Throughout the video we see the story of a drop and a floral swirl, which reveal the main characteristics of the product. The presented soap is perfumed, it does not dry the skin and has a unique fragrant composition. All the tenderness of this soap our team tried to convey in each frame.
Storyboard: Estée Lauder
KREA AI neural network was used to optimize the time of the project. More detailed storyboard development was carried out in Photoshop.
Stillshots: Estée Lauder
Our images in high quality.
Animation: Estée Lauder
Animation takes a lot of time, so we thought carefully about the concept.
