Evolve —
Visual Identity &
Logo Design
About the Project:
A brand committed to reshaping the landscape of sports and beyond.
A brand committed to reshaping the landscape of sports and beyond.
Our endeavor was driven by a strategic vision—to redefine industry standards, transcend boundaries, and inspire continuous progress. This unveiling marks a pivotal moment, showcasing a revitalized brand identity that embodies sophistication and relentless dedication to evolution.
Central to this transformation is our redesigned logo, now imbued with heightened dynamism and boldness. Drawing inspiration from the refracted glass effect, the logo symbolizes perpetual motion, growth, and an unwavering commitment to pushing boundaries. Each element has been meticulously crafted to encapsulate the relentless spirit of evolution inherent within the world of sports.
Our color palette is a harmonious fusion of innovation and modernity. From the refined clarity of Azure Blue to the dynamic vibrancy of Coral Sunset, each hue narrates a tale of passion, progress, and limitless potential. The introduction of secondary colors and nuanced tints further enriches our visual lexicon, enabling diverse and subtle expressions.
