R I C E C O O K E R | H I T A C H I
In-House Project
3 weeks
C h a l l a n g e
The main challenge of this project was to design innovative and visually appealing rice cooker by reusing the middle part of an existing rice cooker body, due to a restricted production budget.
R e s u l t
I began the project process with a detailed analysis of the current market and competitor products. My goal was to create a rice cooker that stood out in the market through its details and simplicity, focusing on the lid and the bottom part details as a result. During the market analysis, I noticed that most rice cookers on the market had similar and visible handle designs. These observations led me to focus on innovating a handle design. My primary goal was to offer a different gripping experience to the user, thus providing a unique user experience through the handle part. Instead of designing a visible handle, I designed an ergonomic handle integrated within the lid's form.
Designed, 3D modeled, rendered, visualized in one month
by Elif Bulut, 2022
elifbulut.id@gmail.com
T H A N K Y O U !
If you're interested in collaborating on a product or for new opportunities, feel free to get in touch!
