The project of designing a visual identity for the art of glass at the Sustainable Creativity Center for the Development of Traditional and Heritage Crafts at Helwan University's Faculty of Applied Arts is an important initiative aimed at promoting and developing the glass heritage in the local and global community. The project aims to create an integrated visual identity that reflects the spirit and aesthetics of the glass craft and highlights its traditional and contemporary techniques.
The visual identity has also been used in marketing materials, packaging, printed materials, and other advertising materials for the project, with the aim of attracting the target audience and raising awareness about the importance of the glass craft. This reflects the unique identity of the craft, its craftsmanship skills, and the beauty it produces, enhancing its value as a cultural and artistic heritage deserving respect and appreciation.
Printed Media
Packaging Design
T-shirt & bag
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