Rafael Alves's profile

Dunkin' - Christmas

Dunkin' - Christmas​​​​​​​
MIAGUI / Post-Production Still / 2023 / Key-Visual


Dunkin' Donuts from South Korea invited us to create something magical this Christmas season. Accompanied by the Craftholics throughout the campaign, the brand's characters broke through Santa's house looking for delicious doughnuts, along with Rudolph, Snowman, and the North Pole's beloved host for a unique Christmas celebration.

To meet this challenge, we intended to recreate the characters, bringing them closer to the brand's visual context. We also produced Craftholics in 3D, originally in 2D, bringing them to life with new looks.

As a post-production artist, I assembled the Still Key-visual, with the addition and integration of characters, so that the entire file worked separately, with the characters functional for other applications that the client needed.
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If you want to see more about the project and see different media, see here
KEY VISUAL & CHARACTERS STAFF

Creative Director: Cássio Braga
Creative Supervisor: Marco Sesterhenn
Art Director: Ricardo Amaral
Concept Art: Ricardo Amaral, João Victor Pequeno and Beatriz Anhaia Pereira
3D and Lookdev: Ismael Ramos (supervisor), Andre Kikumoto, Honorio Luiz, Roni Aguiar, Leonardo Marques,
Miguel Giffu, Jiovana Santos, Daniel Teolfe, João Crest and Vinícius Brito
Riggin: Kippcase
Post Production: Bruno Closs (supervisor) Paulo Ayala (supervisor), Rafael Alves and Janady Vargas
Technical Supervisor: Pedro Fumegalli
Project Manager: Alana Camboim
Client Manager: Wellinton Ribeiro, Daniela Sostisso, Fabricio Soares and Marjorie Silva


ANIMATION STAFF

Creative Director: Cássio Braga
Animation Director: Carlos Kulpa
Creative Supervisor: Marco Sesterhenn
Art Director: Ricardo Amaral
Concept Art: Beatriz Anhaia Pereira
Storyboard: Beatriz Anhaia Pereira and João Victor Pequeno
3D and Lookdev: Ismael Ramos (supervisor), Andre Kikumoto, Honorio Luiz, Roni Aguiar, Leonardo Marques,
Miguel Giffu, Jiovana Santos, Daniel Teolfe, João Crest and Vinícius Brito
Animation: Hannry Pschera, Vinicius Santos, José Ragazzan and Ewerton Farias
Riggin: Kippcase
Post Production: Bruno Wotroba (supervisor), Pauline Oliveira and Tamiris Tertuliano
Technical Supervisor: Pedro Fumegalli
Project Manager: Alana Camboim
Client Manager: Wellinton Ribeiro, Daniela Sostisso, Fabricio Soares and Marjorie Silva
Sound: DaHouse

Client: Dunkin' Donuts Korea
Dunkin' - Christmas
Published:

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Dunkin' - Christmas

Dunkin' Donuts from South Korea invited us to create something magical this Christmas season. Accompanied by the Craftholics throughout the campa Read More

Published: