To celebrate the 100-year anniversary of the discovery of Insulin, The Bloc & Traffic Studio partnered with Becton Dickenson and the Alexandar Graham Bell Association to create a fundraising campaign focused on telling the story of diabetes patients, including Alexandar Graham Bell, and the invention of the first Insulin needle by BD.
I had the chance of working as Executive Producer for this project with the help of many talented producers and creatives from around the globe.