About
In 2020, the pandemic's financial impact affected hundreds of individuals and businesses. In the wake of this crisis, countless Brazilians were compelled to explore informal business opportunities for their livelihood. Out of this necessity, Cumbuca was born – a small family enterprise dedicated to crafting authentic Brazilian comfort food, for everyday people, delivered at the comfort of your doorstep.
In 2020, the pandemic's financial impact affected hundreds of individuals and businesses. In the wake of this crisis, countless Brazilians were compelled to explore informal business opportunities for their livelihood. Out of this necessity, Cumbuca was born – a small family enterprise dedicated to crafting authentic Brazilian comfort food, for everyday people, delivered at the comfort of your doorstep.
Our vision was to create a universally Brazilian pop-relatable visual language and a tone of voice that comes from the casualness and warmth found in Brazilian vernacular communication, which helped our identity to be in a familiar realm to our customers and enhanced people's engagement with our service during pandemic times.
