In collaboration with Mom Industries and photographer Jany Tremblay, we brought a burst of energy to Fido's brand through fresh lifestyle photos. The visuals highlight Fido's lively and inclusive vibe, emphasizing the brand's commitment to affordability and a top-notch network across Canada.
Jack, their brand emblem, is a Jack Russell terrier.
Always at your side and by your side, he is an embodiment of the brand’s personality and tone. He is there to support our heroes, the humans.
He is a companion, always there to offer support but never taking the spotlight.
CREDITS
Client FIDO
Client FIDO
Agency TAXI
Account Directors LOUTHIERN BONSART, RANWA SINNO
Account Manager DIANA SAMBE
Creative Director LAURENT PRUD'HOMME
Art Director ÉLODIE COLLIN
Agency Production JOHANNE GOUGEON
Agency Production JOHANNE GOUGEON
Photographer JANY TREMBLAY
Production House MOM INDUSTRIES
Photo Retouching MAURICE BEAUSCHENE
