Homemade Happy Hour
The brand is intended to position the user as their own bartender while having fun at home with a whimsical and fun tone. The branding emphasizes a warm, inviting tone with a distinctive logo and color scheme, fostering a community feel with user interaction and providing educational content for beginners and advanced mixologists. The overall aim is to make the art of making cocktails at home accessible and enjoyable.
PRODUCT BRANDING AND DESIGN
Work done in collaboration with my husband, a full-stack developer Benjamin Whittaker (GitHub). This project coming into development soon!
PRODUCT STRATEGY
Before jumping into the designs, we started defining what the product would be in the short and the long term.
LATEST DESIGNS
Entry to the site, the user is prompted to confirm their age to make sure they are of drinking age. Logic would be in place to tell what country they are in, their birth day and year, and the country code will dictate if someone can enter or not.
Landing after user's date is confirmed, hovering over suggested drinks highlights the drink's flavor profile and complexity.
Search allows users to refine results by preferences.
