Prassel if a family owned business who has been around for several decades. Prassel is known for a warm friendly environment. When you shop at Prassel, you feel like family. I knew when designing the logo I would stick with a serif because I believe it spoke for the friendly atmosphere at Prassel and makes the logo feel warm and welcoming. I also wanted it to be clear in the logo what business Prassel was in. Obviously from the logo you can infer that Prassel is a lumber company.
Prassel Lumber needed an update to their website and this design stays true to their branding strategies. The warm colors are inviting and the website is user friendly and simple to navigate. This is the landing page for Prassel.
This is the interior layout for Prassel Lumber. This layout allows for Prassel to showcase product images and current promotions in store.
Prassel's web experience is responsive. This is the mobile layout for their site.
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