BONDI FLY / This campaign is a clear example of how to take something that was happening in the country in relation to the increases and particularly that of the "bondis" to connect it with a brand request: to make noise and sell tickets on Hot Sale dates without being an official brand of it.
// ENGLISH BOARD //
// CASE STUDY //
// SOCIAL MEDIA //
// SPANISH BOARD //
Brand: Flybondi / Media: Outdoor and Social Media / Agency: HOY BUE by Havas / DGC: María Lujan Donaire Head of Craft & Innovation: Hernán Damilano DC: Santiago Ledesma / Damian Palopoli Copywriter: Jack Fonseca Art Director: Jonathan Mogollón Editor: Melina Gennaro Publishied: Mayo 2023
// PRESS //
LaNación / Cronista / Produ / LatinSpots / InsiderLatam / Airways / DiarioUno / AviaciónEnArgentina / TotalMedios / SirChandler / Redacción / RíoNegro / PortalPublicitario / RadioMitre / Urgente24 / EconomicasBariloche / Descubri.com.ar / SieteMarca /
