Business Stationery
- letter paper
- letter paper
- continuation sheet
- fax sheet
- envelope C4
- envelope C5/6
- business card
(The paper has a light texture, this communicates a high quality and elegance.)
Posters
- Non-embedded version
- embedded in a wall in an airport hall
(All advertising media that contain the same sujet.
Reason for this is that customers are not confused by different images, due to the fact that Seven Heaven is completely new in the market.)
- Non-embedded version
- embedded in a wall in an airport hall
(All advertising media that contain the same sujet.
Reason for this is that customers are not confused by different images, due to the fact that Seven Heaven is completely new in the market.)
Advertisement
It's not a typical newspaper ad in the proper sense, it's much more a editorial ad.
Reason for this is, that an editorial advertisement evokes more customer confidence and also reliability as well as seriousness.
It's not a typical newspaper ad in the proper sense, it's much more a editorial ad.
Reason for this is, that an editorial advertisement evokes more customer confidence and also reliability as well as seriousness.
Aircraft Design & Boarding Pass
As you can see until now, the whole design is elegant and pretty calm.
That's the reason for designing a real spectacularly aircraft design, in which you can see a lot of famous sight of Europe.
(As I said before, Seven Heaven wants to establish itself on the european market.)
As you can see until now, the whole design is elegant and pretty calm.
That's the reason for designing a real spectacularly aircraft design, in which you can see a lot of famous sight of Europe.
(As I said before, Seven Heaven wants to establish itself on the european market.)
Giveaways
Welcome Giveaway
It's an ordinary bottle of soft drink - simple but ingenious.
Reason for that is, that people have to pay for overpriced drinks in the gate area or they have to wait for a long time until they get something to drink in the airplane.
Therefore they get a delicious soft drink immediately when they enter the plane.
Welcome Giveaway
It's an ordinary bottle of soft drink - simple but ingenious.
Reason for that is, that people have to pay for overpriced drinks in the gate area or they have to wait for a long time until they get something to drink in the airplane.
Therefore they get a delicious soft drink immediately when they enter the plane.
Farewell Giveaway
It's a branded key fob - the brand remains in the heads of the customers.
Goody Bag
- chewing gum
- refreshing tissue
- ball pen
- hand cream
(all products are branded)
- chewing gum
- refreshing tissue
- ball pen
- hand cream
(all products are branded)
Napkin Design
paper napkin
It's branded, plain white and it should work as it should.
cloth napkin
First of all it should serve as a mark of quality.
Secondly it should be a kind of collectors item, because on every flight the passengers have the possibility, to get another great sight of Europe pictured on their cloth napkin.
Furthermore, the napkin is shaped like a crown because as we would say: "the customer is king."
Direct Mailing
The first two mails
look like, if they were written by a good friend. Firstly the potential customers do not know that this is a direct mailing. The only extraordinary thing is the little wing which is the company logo.
in the third and last mail
the secret will be disclosed.
The text is translated into English as:
If you translate the text into English:
The text is translated into English as:
If you translate the text into English:
"Have we aroused your desire to travel?
Then visit us at our website and win an unforgettable trip.
www.sevenheaven.com"
Homepage (to be revised)
It is very user friendly, no frills
The homepage is of course available in different languages.
On the homepage, the customer can immediately see the competition, which was mentioned before.
It is very user friendly, no frills
The homepage is of course available in different languages.
On the homepage, the customer can immediately see the competition, which was mentioned before.
Presentation
The specification was to create an old school flip chart presentation, without using any digital media.
In today's digital world a project like this was very varied again. ;)
The specification was to create an old school flip chart presentation, without using any digital media.
In today's digital world a project like this was very varied again. ;)
