MOGUL
Case
Mogul is a blockchain-based real estate tech startup that aims to inspire young investors to view real estate as a pinnacle asset for a stable and enticing increase in income. Mogul primarily operates its communication as an investors' club, an exclusive high-class group of "new money" investors that has already captured the attention of major startup investors, having acquired US$3.6 million thus far.
Solution
The primary objective was to craft a robust yet contemporary logo, complemented by a brand identity that exudes boldness, sophistication, and confidence. Mogul embodies a modern approach to investment while evoking an air of sophistication. Creatively, we considered these parameters in building this brand.
MOGUL
EXECUTIVE PRODUCER Maurício Daniachi
PROJECT MANAGER Lucia Angélica
CREATIVE DIRECTION Emerson Vieira
DESIGN Emerson Vieira, Pedro Guarilha, Yago Ferreira
MOTION Estevan Suñé
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