PAMPERS PORORO TIKTOK CHALLENGE 2022
*Project Objectives:
- Strengthen brand awareness about the comfort diaper for Summer with limited Pororo edition
- Drive mom engagement through viral dancing challenge on TikTok platform
- Drive mom engagement through viral dancing challenge on TikTok platform
*Key Ideas:
HAPPY DANCE TOGETHER IN SUMMER "Being outdoor – playing more – growing together"
*Scope of work:
- Concept Development
- Proposal Writing
- Project Management
