The Exploration Company
Role art direction & branding. Strategy Louis Brotel & Marc Lecerf. Typography Styrene A by Commercial Type. 3D MIP. Special thanks Hélène Huby.
Creation of the branding for The Exploration Company. A company that democratizes access to space for space and non-space industries.
This branding aims to install the image of expertise of the company while adding a dose of imagination around the far journey. In order to bring singularity to this identity in an emerging graphic universe with strong competition, the inspiration around the world of air transport was predominant. This allows to bring a futuristic universe while reassuring on the short-term viability of the company's projects.
This branding aims to install the image of expertise of the company while adding a dose of imagination around the far journey. In order to bring singularity to this identity in an emerging graphic universe with strong competition, the inspiration around the world of air transport was predominant. This allows to bring a futuristic universe while reassuring on the short-term viability of the company's projects.
