ASPIRE 
New company values into the Acronym "ASPIRE"
AGILE
 We adapt quickly to new challenges and opportunities.
 
SMART
Smart about how we do things. We don't have massive resources like our competitors but we can outsmart them.
PASSIONATE
Passionate about travel and E-commerce. Passionate about winning on a global stage.
INTEGRITY
We're honest and up front in our dealings with our customers and suppliers.
RESPECT
We treat each other with respect. Full stop.
EXCELLENCE
We're not happy with medicocrity. We aim to be class leading.
ASPIRE
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